We talk to Hans Fermont, Chief Operating Officer at Woodwing, a content and information management solutions company about publishing. Hans describes the changes he’s seen in the way content is produced, managed, and distributed in the past 25 years, along with how systems have changed to support new business models. He argues why publishing is the most innovative industry when it comes to content and we discuss the AI use cases that are gaining traction to increase productivity. We discuss the ethical frameworks that need to be in place for publishers considering adopting AI. And lastly, as ever, we ask Hans what one change would make him totally content.
Totally Content
Interview with Hans Fermont from Woodwing
Interview with Hans Fermont from Woodwing
"Publishing is the most innovative industry when it comes to content"
Totally Content
Matt Eaton and Elisabeth Knulst, have lived and breathed content throughout their careers – Matt in Broadcast and Television and Elisabeth in Marketing and Branding. We want to examine the good, the bad, and the ugly of content management from the broadcast and martech perspectives. That includes the people, processes, technologies, monetisation, and data management around content. We will try to find out how to get organized, inspire you with new insights, find industry experts to share their knowledge and ideas, and ultimately make people totally content!
Matt Eaton and Elisabeth Knulst, have lived and breathed content throughout their careers – Matt in Broadcast and Television and Elisabeth in Marketing and Branding. We want to examine the good, the bad, and the ugly of content management from the broadcast and martech perspectives. That includes the people, processes, technologies, monetisation, and data management around content. We will try to find out how to get organized, inspire you with new insights, find industry experts to share their knowledge and ideas, and ultimately make people totally content!Appears in episode
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